Booth Letter 5 - Digital First With Headshots
Utilizing Headshots for Digital Marketing
In today's digital-first corporate strategy, headshots are an invaluable tool for digital marketing efforts. They can be used in various ways to enhance online presence and engage with the target audience.
First and foremost, professional headshots can be utilized on company websites and social media profiles. Placing business headshots of key team members on these platforms humanizes the company and allows clients to put a face to the names they interact with. It makes the company more approachable and relatable.
Additionally, corporate headshots can be used in email marketing campaigns, newsletters, and blog posts. Including corporate headshots in these communications adds a personal touch and helps establish a connection with the recipients. It also increases the chances of the content being read and remembered.
Really want to get the most bang for your buck – leverage your business headshots for online advertising and promotional materials. A well-crafted staff headshot can grab attention and make potential clients curious about the company's offerings. It serves as a visual representation of the company's values and professionalism.
And a lovely review from a lovely corporate headshot client:
Have you ever dreamed of the perfect photographer that would be able to pull the real you from their camera? The you that encapsulates the energy you want to project? Well, Laura and The Booth do exactly that. They just get me. They capture the energy I want in vivid, and sometimes fun imagery. A headshot is more than a photograph, it's the projection of you as a brand. And the Booth nails it every time. I can not recommend them highly enough.
-Rekha Gibbons, Client, friend and peer.