The Booth Letter 002: Most Popular Headshots Services
Values and The Headshot Tools You Will Love
We built our company from two key values:
Take excellent corporate headshot photos.
Make it really easy.
Let’s break this down.
Take Excellent Hedashots. The photos have to be good. Obviously. What goes into making a good business portrait? You need an experienced corporate headshot photographer. That photographer needs to make his business headshot subject look comfortable and highlight their best selves. You need good equipment that the photographer can use expertly to sculpt the light and capture high production value images.
Make It Easy. That’s the hard part.
How do we develop services that support our clients and meet their pain points around booking, producing and using executive headshots?
Taking good corporate headshots is at the core of our business. Around that, we have built a business that you will want to work with. How? We identify pain points for our clients and come up with solutions that will save them time and effort.
Here’s how we get there:
We think about who is hiring us inside an organization. We think about the fact that this person probably has a million things to other than planning a photography shoot. We ask the client about their staff and their work environment. Then we draw from the tools we have and sometimes find new solutions to make this as easy as ordering your morning latte.
Popular Tool #1 For Headshot Photography
Our scheduling tool is seriously one of the tools our clients get most excited about. I cannot tell you how many hours it saves our clients. It is pure relief when they find out we will handle scheduling their team’s sessions.
Here is what it looks like.
We set up a calendar with details of the day (hours of operation, session times, etc.) and then send the client a link to that calendar. The client then sends that link to eligible subjects so they can schedule their own session. Everyone picks the time that works for them without our contact having to be involved.
This saves so much time for EVERYONE! Here’s how:
Our client avoids the misery of juggling 20 (30? 40?) schedules to fit everyone into a headshot day.
The subjects can pick a time that works in their day.
It eliminate a ‘rush’ time. No one sits around waiting in the photo line while they have important work to do at their desk.
Your coverage is more thorough. If there’s a long line people may skip getting their headshot.
And you know what else is great? We can send our clients a list of who has signed up and when. They can make sure everyone who is supposed to have a headshot has registered.
There’s more! An automated reminder will go out, the appointment can be added to the subjects calendar and they can cancel/reschedule on their own.
So, yeah, maybe not the flashy stuff, but this scheduling tool for your office headshots will be a real hero for your project.
Highlight - Shooting Corporate Headshots In A Boardroom
When we do headshots in a corporate office we are often sent to the boardroom. Sometimes it’s a lobby area, sometimes is one of the larger or empty offices. This is New York headshot photography. Space is a PREMIUM.
So, while we ask for 12x12 feet of space, we know that it’s unlikely that we will have that, free and clear. More often, we will have an office space that has a desk or boardroom table or something in it.
Here’s a situation where we came in to do attorney headshots. There was a lovely, bright, corner boardroom. We were able to move a few chairs around and shoot down the long side of the table to get enough distance from the subject.
Of course we did some planning ahead of time, asking for cell phone photos of the space. This helped us understand what gear to bring and stay on the same page as the client as far as knowing what deliverables were reasonable for the space.
We did two looks for this client and they were very happy. Black and white and color with a grey background.